Which of the Following Is an Example of Inbound Telemarketing

question 72

Multiple Choice

Which of the following is an example of inbound telemarketing?

• A) Sterrns Media utilizes interactive cable systems to enable customers to obtain product information by using their TV remotes.
• B) Sterrns Media spends a lot of time and effort to train its sales force to call businesses and inform them about its B2B products.
• C) Sterrns Media airs advertising programs called infomercials to attract viewers and get them to order products from its website.
• D) Sterrns Media purchases customer information and later cold calls these customers to generate potential leads.
• E) Sterrns Media advertises its services by sending letters to potential customers and prompting them to contact the firm through a toll-free number.

---

Definitions:

Constitutional Convention

The 1787 meeting in Philadelphia where delegates drafted the U.S. Constitution to replace the ineffective Articles of Confederation.

African-Americans

A term referring to Americans of African descent, particularly those whose ancestors were enslaved and brought to the Americas during the transatlantic slave trade.

Rights

Entitlements or freedoms that are guaranteed to individuals by law, tradition, or moral principles, allowing them to perform or refrain from specific actions.

Free Blacks

African Americans who were not enslaved, living primarily in the North before the Civil War and in various parts of the country after abolition.