A Company That Uses Telephone Marketing to Sell Its Products

question 35

Multiple Choice

A company that uses telephone marketing to sell its products to customers is most likely using the promotion tool of .

• A) direct and digital marketing
• B) retailing
• C) advertising
• D) public relations
• E) merchandising

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Definitions:

Capital Stock

Represents the original investment in a company by its owners or shareholders, indicated through the issuance of shares.

Treasury Stock

Shares that were once a part of the outstanding shares but were later repurchased by the company and held in its own treasury.

Common Stock

Equity securities that represent ownership in a corporation, giving holders voting rights and a share in the company's profits through dividends.

Market Price

The current price at which an asset or service can be bought or sold in a public marketplace.