Firms Can Choose to Promote One or Multiple Competitive Advantages

question 87

True/False

Firms can choose to promote one or multiple competitive advantages, as long as they can clearly articulate those advantages to their target market.

---

Definitions:

Catharsis Effect

The process of releasing, and thereby providing relief from, strong or repressed emotions, often discussed in therapeutic contexts.

Positive

Characterized by the presence or possession of features or qualities rather than their absence.

Negative

A term often used to denote the absence or opposition of a condition, quality, or action.

Reinforcement

In psychology, a process in which a behavior is strengthened by the outcome that follows it, either through a positive reinforcement or the removal of a negative stimulus.