Which Market Segment Criteria Refers to the Fact That Segments

question 21

Multiple Choice

Which market segment criteria refers to the fact that segments must be large enough for the firm to make a profit by serving them?

• A)accessible
• B)substantial
• C)measurable
• D)differentiable
• E)actionable

---

Definitions:

Average Total Cost (ATC)

Total cost divided by output.

Average Variable Cost (AVC)

Variable cost divided by output.

Average Total Cost

The total cost of production divided by the quantity produced, indicating the average cost per unit of output.

Average Variable Cost

Average variable cost (AVC) refers to the total variable costs per unit of output, covering expenses that change with the level of production, such as materials and labor.