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According to your text, when selecting a target market, firms should consider three important factors: growth potential, level of competition, and
Organizational Complexity
The degree of various interconnected parts and variables within an organization, making management and decision-making challenging.
Cultural Factors
The social, linguistic, religious, or value-based influences that affect the behaviors, practices, and perceptions of individuals within a society or organization.
Project Attributes
Features or qualities that define and differentiate projects, including scope, time, cost, quality, and risk.
Project Profiling
The process of analyzing a project's characteristics and requirements to determine the most suitable methodologies and tools for its successful completion.
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