A Group of Consumers Is Given Various Types of Dishwasher

question 113

Multiple Choice

A group of consumers is given various types of dishwasher detergent and is asked to use the products for six months. During that time, the consumers are to record in a journal their level of satisfaction with each product, noting what they liked and/or disliked about each. This is an example of

• A)scanner data.
• B)focus data.
• C)panel data.
• D)target research.
• E)observation research.

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Definitions:

Assembly-Line

A manufacturing process in which parts are added to a product in a sequential manner to create a finished product much faster.

Design Strategy

A plan that outlines how design will be used as a tool to achieve business objectives and solve problems.

Psychological Contract

represents the unwritten, implicit expectations and agreements between an employee and employer about their mutual obligations, including job security, loyalty, and work conditions.

Contributions

Inputs or additions made by an individual or group towards achieving a goal or completing a project.