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A Strategy That Focuses on Attracting, Maintaining, and Enhancing Customer

question 21

Short Answer

A strategy that focuses on attracting, maintaining, and enhancing customer relationships, thus building brand loyalty, is called ________ marketing.


Definitions:

Fearless

Lacking fear, bold or brave in the face of potential danger or pain.

Remorse

A deep regret or guilt for a wrong committed.

Antisocial Personality

A disorder characterized by a long-term pattern of disregard for, or violation of, the rights of others.

Irresponsible

Showing a lack of care for the consequences of one's actions, often leading to harm or risk for oneself or others.

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