A Need-Satisfaction Presentation Is a Format That

question 72

Multiple Choice

A need-satisfaction presentation is a format that

• A) uses computer, information, communication, and Internet technologies to make the sales presentation more effectively and efficiently.
• B) consists of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect.
• C) assumes that given the appropriate stimulus by a salesperson, the prospect will buy.
• D) emphasizes probing and listening by the salesperson to identify needs and interests of prospective buyers.
• E) builds ties to customers based on a salesperson's attention and commitment to customer needs.

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Definitions:

Peter Drucker

A renowned management consultant, educator, and author, often considered the father of modern management theory.

Being Clever

The aspect of demonstrating intelligence and creativity in solving problems or finding new approaches to challenging situations.

Effective Leadership

A management process that involves guiding and motivating a team to achieve its goals.

Peter Drucker

A renowned management consultant, educator, and author, known as the father of modern management theory.