Figure 17-4
-Recalling Figure 17-4 above, which social network has both the highest number of users and the highest monthly market share of visits?
Definitions:
Zajonc's Drive
A theory proposing that the mere presence of others can enhance individual performance on simple tasks but hinder it on complex tasks.
Arousal
A physiological and psychological state of being awake or reactive to stimuli, often associated with increased activity in the central nervous system.
Evaluation Apprehension
The concern or anxiety individuals feel when they know they are being observed and evaluated by others.
Social Facilitation Effects
Describes how the presence of others enhances or improves an individual's performance on simple or well-learned tasks but can impair performance on complex or new tasks.
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