Any Paid Form of Nonpersonal Communication About an Organization, Product

question 110

Multiple Choice

Any paid form of nonpersonal communication about an organization, product, service, or idea by an identified sponsor is referred to as

• A) publicity.
• B) sales promotion.
• C) advertising.
• D) personal selling.
• E) direct marketing.

---

Definitions:

Free Trade

An economic policy that allows goods and services to be bought and sold across international borders with minimal or no government tariffs, quotas, subsidies, or prohibitions to inhibit their exchange.

Leather Wallets

Items crafted from leather designed to hold cash, cards, and other small personal items.

Domestic Price

The price of a good or service within a country's borders, influenced by domestic supply and demand conditions.

Free Trade

Cross-border trade allowed to proceed without any tariffs, quotas, or imposed restrictions.