Advertisements Basically Consist of Two Types

question 197

Multiple Choice

Advertisements basically consist of two types:

• A)prepurchase and postpurchase.
• B)promotional and reinforcement.
• C)promotional and informative.
• D)product and service.
• E)product and institutional.

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Definitions:

Sensate Focus

A treatment for sexual disorders that instructs couples to take the focus away from orgasm or intercourse and instead spend time concentrating on the pleasure achieved by such acts as kissing, hugging, and mutual massage. Also known as nondemand pleasuring.

Masturbatory Satiation

A behavioral treatment in which a client masturbates for a very long period of time while fantasizing in detail about a paraphilic object. The procedure is expected to produce a feeling of boredom that becomes linked to the object.

Orgasmic Reorientation

Orgasmic Reorientation is a controversial therapeutic attempt to change or redirect an individual's sexual orientation or preferences, lacking validation by scientific research.

Aversion Therapy

A treatment in which clients are repeatedly presented with unpleasant stimuli while performing undesirable behaviors such as taking a drug.