The Dial Soap Ad with the Tag Line, "Aren't You

question 179

Multiple Choice

The Dial Soap ad with the tag line, "Aren't you glad you use Dial? Don't you wish everybody did?" is an example of which type of advertising?

• A) fear appeal
• B) competitive
• C) pioneering
• D) institutional
• E) reinforcement

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Definitions:

Conduct Disorder

A mental health condition identified during childhood or adolescence, marked by ongoing aggressive and disorderly actions.

Discipline

A field of study or branch of knowledge, education, or training; also refers to the practice of training people to obey rules or a code of behavior.

Rational

Based on or in accordance with reason or logic, capable of reasoning or using reason in an orderly cogent fashion.

Difficult

Describes something that is not easy to do, understand, or deal with.