According to the Concept of the Diffusion of Innovation, Consumers

question 106

Multiple Choice

According to the concept of the diffusion of innovation, consumers who are skeptical and with below average social status are called

• A) innovators.
• B) early adopters.
• C) the early majority.
• D) the late majority.
• E) laggards.

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Definitions:

Acetylene

A colorless, flammable gas used as a fuel and a building block for chemical synthesis.

Molecular Shape

The three-dimensional arrangement of atoms within a molecule, determining its reactivity, polarity, and physical properties.

Linear

Describes a structure, process, or mathematical function that proceeds or is arranged in a straight line or sequence.

Phosphine

A toxic, colorless, flammable gas with the chemical formula PH3, used in the semiconductor industry and as a pesticide.