Which of the Following Statements About the Decline Stage of the Product

question 310

Multiple Choice

Which of the following statements about the decline stage of the product life cycle is most accurate?

• A) Somewhat paradoxically, in the decline stage sales decline even though profits increase.
• B) A product always enters the decline stage as the result of a major product flaw or marketing misstep.
• C) A major reason that a firm's product enters the decline stage is as a result of changes in the marketing environment.
• D) The only real step that can be taken to avoid the decline stage and ultimately extinction is to increase marketing expenditures as soon as the product enters its maturity stage.
• E) Service industries are exempt from the decline stage because of their intangible nature.

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Definitions:

Working Memory

A cognitive system responsible for temporarily holding information available for processing, essential for reasoning and guidance of decision-making and behavior.

Recognition

The cognitive process of identifying and acknowledging something as having been previously seen, heard, known, or experienced.

Recall

The act of retrieving information or events from the past in the absence of an explicit cue.

Recall

The mental process of retrieving information or events from the past without the help of cues.