Trading Down Refers to ________ When Repositioning a Product

question 345

Multiple Choice

Trading down refers to ________ when repositioning a product.

• A) reducing the number of features, qualities, or price
• B) decreasing the amount of product carried as inventory
• C) limiting the number of product items in a product line
• D) redirecting marketing resources from a "cash cow" target market to one that is not performing as well in the hopes of increasing sales and profits
• E) encouraging consumers through the use of coupons and deals to purchase a firm's lower-priced products

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Definitions:

Geologic Structures

The various shapes and arrangements of rock bodies that result from tectonic forces, sedimentation, and other geological processes, such as folds, faults, and joints.

Rock Fragments

Pieces of rock that have been broken from larger masses by mechanical processes such as weathering or erosion.

Base Dye

A type of dye used as a foundational colorant in various applications, though in medical imaging, it might refer to contrast agents under specific contexts, albeit not a standard term.

Cell Attraction

The phenomenon where cells move towards a specific chemical stimulus in their environment.