Kara Is a Member of the Product Development Team at a Company

question 174

Multiple Choice

Kara is a member of the product development team at a company that manufactures sports equipment. During a recent meeting, one of the team members asked, "What level of quality are we building into the camping gear?" Based on this question, Kara and her team are most likely in the ____ phase of new-product development.

• A) commercialization
• B) concept testing
• C) business analysis
• D) product development
• E) test marketing

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Definitions:

Car Colour

The specific hue or shade of paint chosen or used to finish the exterior surface of an automobile.

Independent

Not influenced or controlled by others in matters of opinion, conduct, etc.; thinking or acting for oneself.

Treatment

In experimental design, the condition applied to subjects or objects to assess its effect on some outcome.

Reaction

The process of responding to a stimulus or an action, seen in various contexts including chemistry, physiology, and psychology.