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Why Is Public Relations an Important Form of Communication About

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Essay

Why is public relations an important form of communication about a company? Discuss negative public relations, and give an example.


Definitions:

Indirect Claim Messages

Communications that address a complaint or request in a roundabout way, often to avoid confrontation or to be polite.

Firm Language

Language that is assertive and direct, often used in formal writing or in professional settings to convey certainty.

Displeasure

A feeling of unhappiness or annoyance, often resulting from disappointment or disapproval.

Refusing Requests

The act of denying or declining a request or proposal from another party.

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