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You are the head of pricing strategy for your firm, and you are very excited about a new point-of-sale system that has just been installed in all your firm's retail outlets. The system is a state-of-the-art, real-time information system that captures the details of every sale made in your retail outlets. Now you will have up-to-the-minute data on sales volume trends and performances for your entire product line. You plan to use this data to set prices based on these volume trends.
Which of the following bases for pricing are you intending to use?
Market Testing
The method of assessing the potential success of a new product or service by conducting controlled tests with specific market segments prior to a widespread rollout.
Organic Spice Company
A business that specializes in growing, processing, and selling spices that have been produced without synthetic pesticides, herbicides, or genetically modified organisms.
New-product Development
The process of bringing a new product to the marketplace, from initial idea generation to commercialization.
Business Analysis
Involves identifying business needs and determining solutions to business problems. Solutions often include a software-systems development component, but may also consist of process improvement, organizational change, or strategic planning and policy development.
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