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_____ can be deterred by strong entry barriers.
Opportunity Cost
The cost of missing out on the next best alternative when making a decision.
Present Value
The current value of a future sum of money or stream of cash flows, given a specified rate of return.
Network Design
The planning and optimization of a network's physical, financial, and operational capacities to achieve desired objectives.
Marginal Benefit
The additional satisfaction or utility a consumer receives from consuming one more unit of a good or service.
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