In 2006, Sony Launched a Program in Which It Hired

question 104

Multiple Choice

In 2006, Sony launched a program in which it hired a person to pretend he was a huge PSP fan. The person created a hip-hop song, a YouTube video, as well as a website dedicated to his love for Sony's PSP (called alliwantforxmasismypsp.com) . This is an example of:

• A) fraudulent marketing.
• B) YouTubing.
• C) sock puppeting.
• D) podcasting.

Recognize the benefits and risks associated with adding international stocks to a portfolio.

Comprehend the functions and utilities of American Depository Receipts (ADRs) and World Equity Benchmark Shares (WEBS) in global investing.

Understand how U.S. investors can participate in foreign markets through derivatives and direct investments.

Calculate the expected return on international investments considering foreign exchange rates and yields.

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Definitions:

Unsystematic Risk

The type of risk that is specific to a company or industry, stemming from factors like management decisions or regulatory changes, and can be mitigated through diversification.

Limited Number

A restricted quantity, usually referring to a specific allocation or issuance of items, resources, or opportunities.

Standard Deviation

A measure of the dispersion or variability of a set of data points from their mean, used in statistics to quantify the amount of variation or dispersion of a dataset.

Total Risk

The complete spectrum of all types of risk that an investment or project might face, including both systematic and unsystematic risks.