Qualcomm Inc

question 37

Multiple Choice

Qualcomm Inc.'s recent expansion beyond cell phones into desktop hardware is an example of

• A) backward integration.
• B) divestiture.
• C) retrenchment.
• D) unrelated diversification.
• E) forward integration.

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Definitions:

Total Fixed Cost

The total of all costs that do not change with the level of production or sales activities within a company.

Purely Competitive Market

A market structure characterized by many buyers and sellers, no barriers to entry, and a homogeneous product, leading to the firms being price takers.

Total Cost

The complete amount of costs incurred by a business in the production of goods or services, including both fixed and variable costs.

Marginal Cost

The financial outlay required to produce an additional unit of a product or service.