To Implement the Marketing Concept, an Organisation Must First Establish

question 36

True/False

To implement the marketing concept, an organisation must first establish an information system to discover customers' real needs and then use the information to create products to satisfy those needs.

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Definitions:

Evaluation

The process of assessing or judging the value, performance, or characteristics of someone or something.

Choice

The act of selecting between two or more possibilities.

Rational Decision-Making

A systematic process of defining problems, evaluating alternatives, and choosing optimal solutions based on logical reasoning and factual evidence.

Reliance Upon Others

The act of depending on others for support, help, or sustenance in various aspects of life or specific tasks.