Graph and Explain Excitation Transfer Theory

question 11

Essay

Graph and explain excitation transfer theory.

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Definitions:

Hierarchy of Needs

A psychological theory proposed by Abraham Maslow that categorizes human needs into five levels, from basic survival needs to self-actualization.

Intellectual Pursuits

Activities that involve serious study or application of ideas, concepts, and theories, often for personal growth or academic achievement.

Choice Architecture

The design of environments in which choices are presented to consumers, influencing the decision-making process.

Impulse Products

Items that consumers buy spontaneously without prior planning, often triggered by emotions or external stimuli in the shopping environment.