Consumer Behavior Researchers Are Interested in Consumer Responses

question 83

Multiple Choice

Consumer behavior researchers are interested in consumer responses.These responses primarily include which of following:

• A)thoughts, beliefs, and cognition
• B)feelings, emotions, and attitudes
• C)motivation and behavior
• D)emotions, cognition, and behavior
• E)researchers are really only concerned with behavior

---

Definitions:

Perfectly Competitive

A type of market where numerous small firms compete against each other offering products that are virtually interchangeable and where no single company can dictate the market price.

Marginal Productivity

The additional output that is produced by employing one more unit of a particular input, holding other inputs constant.

Income Distribution

The way in which total income is shared among the population or different groups within society.

Substitute Factor

A factor or input that can be used in place of another to produce a good or service.