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The Glo-Brite Company Is Considering Development of a New Children's

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The Glo-Brite Company is considering development of a new children's toothpaste in fun-shaped dispensers. Before performing any business analysis on the product, Glo-Brite would like an initial response from potential customers to determine interest in a toothpaste of this type. Glo-Brite will begin ____ to gather the information.


Definitions:

Salvage Company

A business specializing in salvaging materials from discarded or damaged products, often recycling them for future use.

Defective Units

Products that fail to meet quality standards and are either scrapped or reworked depending on the severity of the defect.

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