Colgate Manufactures a Fruit-Flavored SpongeBob Squarepants Toothpaste for Kids

question 184

Multiple Choice

Colgate manufactures a fruit-flavored SpongeBob Squarepants toothpaste for kids.The age-based variable that distinguishes the market for this product is an example of a(n) _____ segmentation.

• A) geographic
• B) demographic
• C) psychographic
• D) benefits
• E) usage rate

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Definitions:

Straight-Line Depreciation

A technique for distributing the expense of an asset uniformly over its lifespan.

Depreciable Cost

The total amount that can be depreciated over the life of an asset, typically the cost of an asset minus its salvage value.

Straight-Line Depreciation

A process for determining depreciation by uniformly distributing an asset's cost across its lifespan.

Residual Value

Residual value is the estimated value of an asset at the end of its useful life, reflecting what it could be sold for or its scrap value.