Demographic Characteristics Are Commonly Used to Segment a Market Because

question 142

True/False

Demographic characteristics are commonly used to segment a market because they are closely related to consumers' product needs and purchasing behaviour.

---

Definitions:

Sender

In the communication process, the sender is the individual or entity who initiates a message intended for a receiver.

Receiver

In communication, the individual or entity that interprets and processes the message sent by the sender.

Decoder

A device or person that converts encoded messages or data into an understandable form.

Noise

Unwanted or disruptive sounds or signals that interfere with the communication or processing of information.