When People Consider Purchasing a Good, They

question 173

Multiple Choice

When people consider purchasing a good, they

• A) are responding to the market forces of supply and demand.
• B) are most influenced by the price of the product or service.
• C) will not consider goods that require them to make a special effort to purchase.
• D) may evaluate and compare a variety of factors.

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Definitions:

Self-Disclosure

The act of sharing personal, private, or sensitive information about oneself with others.

Trust

The belief in the reliability, truth, ability, or strength of someone or something.

Culture

A social system of meaning and custom that is developed by a group of people to describe their human experience and worldview.

High-Context Cultures

Cultures in which communication relies heavily on the context and nonverbal cues rather than solely on explicit words.