The Degree to Which Customers Are Satisfied and Are Committed

question 75

Multiple Choice

The degree to which customers are satisfied and are committed to future purchases of a desired brand is called

• A) brand awareness.
• B) brand relations.
• C) brand loyalty.
• D) brand intensity.

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Definitions:

Cable-Operated Excavators

Heavy machinery used for digging and moving large quantities of materials, which are controlled by cables for precision tasks.

Digital Cameras

Electronic devices capable of capturing and storing photographs digitally, without the need for film, by converting light into electrical signals.

Demographic Research

The study of populations and their characteristics, such as age, race, gender, and income, to understand trends and patterns within a society.

Marketing Strategy

A comprehensive plan formulated to promote and sell a product or service, integrating a business's marketing goals and objectives.