When Conducting a SWOT Analysis,in What Phase of the Strategic

question 138

Multiple Choice

When conducting a SWOT analysis,in what phase of the strategic marketing process is an organization presently engaged?

• A) planning
• B) implementation
• C) control
• D) segmentation
• E) metrics

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Definitions:

Matrix

A hierarchical organizational structure that combines two or more lines of authority, such as product and geographical divisions, creating a grid or matrix of responsibilities.

Delegation

The process of assigning responsibility and authority to someone else in order to complete a clearly defined task while retaining accountability for the outcome.

Accountability

The requirement to show performance results to a supervisor.

Obligation

A duty or commitment that an individual or organization is bound to fulfill, often due to legal, moral, or social reasons.