Allen Is in the Marketing Department of a Mid-Sized Firm

question 118

Multiple Choice

Allen is in the marketing department of a mid-sized firm that develops and sells communications systems. He is proud of the Human Resources area in the company that provides the firm with excellent employees. Allen himself really enjoys his work, but he knows the work of HR helps create an operational advantage for the firm because of all of the following EXCEPT

• A) customers appreciate the kind of service that knowledgeable employees provide.
• B) employees play a major role in the success of the firm.
• C) it is easier to communicate with and inspire the customer if the employees believe in what the firm is doing.
• D) building customer loyalty depends on a committed workforce.
• E) the company provides products with a high perceived value.

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Definitions:

Recession 1981-1982

The recession of 1981-1982 was a severe global economic downturn characterized by high inflation, interest rates, and unemployment, particularly impacting the United States.

Interest Rates

The cost of borrowing money or the return for investing money, typically expressed as a percentage of the principal amount.

Multiplier Effect

The proportional amount of increase in final income that results from an injection of spending.

Reserve Requirement

The minimum amount of reserves that banks must hold against deposits, as mandated by central banking authorities to ensure bank liquidity.