To Get Us to Remember Their Ad and the Product

question 120

Multiple Choice

To get us to remember their ad and the product or brand in the ad,advertisers must first

• A) use persuasion.
• B) offer incentives.
• C) create effective PSAs.
• D) get our attention.
• E) vary between flighting and pulsing scheduling.

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Definitions:

Gene

A sequence of DNA or RNA that codes for a molecule that has a function, acting as the basic unit of heredity in living organisms.

DNA Sequence

The order of nucleotides in a segment of DNA, determining genetic information and characteristics of living organisms.

RNA

Ribonucleic acid, a nucleic acid present in all living cells that plays a critical role in coding, decoding, regulation, and expression of genes.

Frameshift Mutations

Genetic mutations caused by insertions or deletions of a number of nucleotides in a DNA sequence that is not divisible by three, leading to a disruption of the reading frame during protein synthesis.