If Microsoft Decided to Sell Mobile Phones Under the Xbox

question 128

True/False

If Microsoft decided to sell mobile phones under the Xbox brand (which it uses for its gaming systems), this would be an example of a line extension.

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Definitions:

Networked Community

A social aggregation that emerges from the net when enough people carry on those public discussions long enough, with sufficient human feeling, to form webs of personal relationships in cyberspace.

Corporate Voice

The collective expressed values, style, and tone of an organization used in its communication.

Business Blog

A type of blog that is specifically dedicated to publishing content relevant to a business’s goals, industry news, and professional insights.

Signature File

A block of text automatically appended at the end of an email message, often containing the sender's name and contact information.