Examlex
An important reason for the popularity of direct marketing is that many people enjoy developing a personal relationship with a salesperson that comes directly to their home or place or work.
Control
The ability to shape or control the actions of individuals or the outcome of situations.
Against their Will
Refers to actions or situations where individuals are forced or coerced into doing something without their consent or desire.
C. Wright Mills
An American sociologist known for his work on the structure of power in American society and for coining the term "sociological imagination."
Ruling Class
The social class or group in a society that holds the preeminent power and wealth, often determining policies and living standards for the broader population.
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Q328: Price leadership is a demand-based pricing strategy.