After Developing a New Jewelry Design, Christina and Julee Were

question 29

Multiple Choice

After developing a new jewelry design, Christina and Julee were fortunate to get the attention of a large online retailer. The retailer was willing to fund the production of the jewelry abroad, as long as the designers agreed to sell their design through its outlets for the first two years. The retailer was asking Christina and Julee to agree to

• A) intensive distribution.
• B) exclusive distribution.
• C) multi-level distribution.
• D) selective distribution.

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Definitions:

Adam Smith

An 18th-century Scottish economist and philosopher, best known as the author of "The Wealth of Nations" and as the father of modern economics.

Amerigo Vespucci

An Italian merchant, explorer, and navigator from the Republic of Florence, who is best known for his namesake of the continents of North and South America.

Zheng He

A Chinese mariner, explorer, diplomat, and fleet admiral who commanded expeditionary voyages to Southeast Asia, the Middle East, and East Africa from 1405 to 1433.

Borderland

A region near or along a border that often embodies a blend of cultures, identities, and political tensions.