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One fact that marketers must keep in mind is that publicity can be either positive or negative.
Clients
Individuals or entities that receive services or products from a business in exchange for payment.
Liability Insurance
Insurance that provides protection against claims resulting from injuries and damage to people and/or property, covering legal costs and payouts for which the insured party is responsible.
Prepaid
Expenses that are paid for in advance of receiving the benefit, often recorded as assets until the expense is incurred.
Equipment Rent
The cost incurred by a company for using equipment owned by another entity for a specified period.
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