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A Channel of Distribution Consists of the Marketing Intermediaries Who

question 202

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A channel of distribution consists of the marketing intermediaries who join together to transport and store goods in their path from producers to consumers.


Definitions:

Social Capital

The framework of interpersonal relationships in a specific social setting, ensuring its successful functioning.

Tangible

Refers to physical items or properties that can be seen and touched.

Assessed

Evaluated or estimated the value, quality, or extent of something.

Groupthink

A psychological phenomenon that occurs within a group of people when the desire for harmony or conformity results in an irrational or dysfunctional decision-making outcome.

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