Location-Based Software and Applications Can Help Bring a Special Offer

question 76

Multiple Choice

Location-based software and applications can help bring a special offer to customers right on their smartphones when they are in the process of making a purchase decision. This best represents the __________ framework of social media marketing.

• A) engage
• B) energize
• C) excite
• D) experience
• E) educate

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Definitions:

Edward Hall

An anthropologist known for his studies on the cultural aspects of social interaction, including personal space and communication patterns.

Interpersonal Distance

The physical space between individuals during social interaction, which can reflect their relationship's intimacy level or social norms.

Public Distance

The physical space preferred by individuals during social interactions with unfamiliar or formal acquaintances, typically greater than personal space.

Eye Contact

The act of looking directly into another person's eyes, which can communicate various messages or emotions.