A Written Sales Proposal Is Likely to Fail When _____

question 17

Multiple Choice

A written sales proposal is likely to fail when _____.

• A) it assumes what is important to buyers instead of clarifying it first
• B) it does not require buyers to interpret it
• C) customers know the selling companies
• D) it does not have a poor layout
• E) the material in the proposal matches the targeted prospect

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Definitions:

Credit

A bookkeeping record that raises either liabilities or equity or lowers an asset or expense.

Abbreviated

Refers to shortened or condensed forms of words, terms, or documents, often used to save space or time.

Revenue Accounts

Accounts used to record the income generated from a company's primary operations.

Credit Balance

A situation where the amount of credits in an account exceeds the debits, signifying an amount owed to the account holder.