In the Context of the Effectiveness of Presentation Tools and Sales

question 89

Multiple Choice

In the context of the effectiveness of presentation tools and sales aids, which of the following is the last step in the SPES Sequence?

• A) Summarize the contributions of the sales aid.
• B) State the selling point of the sales aid.
• C) Share the sales aid with other salespersons.
• D) State the positives and negatives of the sales aid.
• E) Sort the types of sales aid available to salespeople.

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Definitions:

Rock Concert

A live music performance featuring rock music by one or more artists or bands.

Tickets

Documents or electronic vouchers that grant the holder the right to enter an event, travel on public transport, or participate in an activity.

Reservation Price

The maximum price a buyer is willing to pay or the minimum price a seller is willing to accept for a good or service.

Utility Function

A mathematical representation of how different bundles of goods or services affect an individual's level of satisfaction or happiness.