When Persuasion Researchers Refer to a Persuasive Message as Having

question 87

Multiple Choice

When persuasion researchers refer to a persuasive message as having "personal relevance" for someone, what they mean is that the ____.

• A)issue will have significant consequences for the person's life
• B)issue is generally interesting to the person
• C)person has at some point in life already been affected by the issue
• D)issue concerns people who are similar to the person-though it may or may not affect the person himself or herself

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Definitions:

Psychological Needs

Essential components for mental well-being, including feeling loved, secure, and respected, that influence behaviors and motivation.

Social Values

Social values are the principles and beliefs held by a society that shape behaviors, guide ethical decisions, and form the foundation of cultural norms.

Stage Fright

Anxiety or fear experienced before or during a public performance or presentation.

Winston Churchill

A British statesman, writer, and Prime Minister during World War II, renowned for his leadership during a critical period in British history.