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Zingerman's Deli operates seven retail stores throughout the city. It plans to develop a new marketing plan to extend its number of stores and operating hours. In developing this marketing plan, it has asked its employees for feedback on the changes it plans to makes. In this case, the employees are Zingerman's ____ customers.
Parameter
A measurable attribute that defines or limits the characteristics of a population or a statistical model.
Population
The entire group of individuals or instances about whom we seek to make conclusions.
Statistic
A numerical measurement describing some characteristic of a sample, used to estimate the population parameter.
Sample
A smaller group chosen from the larger population for the purpose of gathering statistical data through measurements, observations, or inquiries.
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