Three Primary Methods of Collecting Information for Environmental Scanning Are

question 7

Multiple Choice

Three primary methods of collecting information for environmental scanning are

• A) marketing research, company records, and advance orders.
• B) secondary sources, company records, and observation.
• C) executive knowledge, media, and marketing research.
• D) observation, secondary sources, and marketing research.
• E) company database, executive knowledge, and research.

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Definitions:

Data Source

A data source is any repository or location from which data is collected, including databases, files, sensors, or any informational context.

PivotChart Layout

A format or structure applied to PivotCharts in spreadsheet applications, determining how data is summarized and displayed visually.

Workbook Links

References between different Microsoft Excel workbooks that allow data in one workbook to automatically update based on changes in another workbook.

Edit Data Source

An option in software applications that allows users to modify the origin of the data being used, such as changing the database or spreadsheet being accessed.