Katy Ramirez Is a Marketer for a Company That Produces

question 183

Multiple Choice

Katy Ramirez is a marketer for a company that produces in-ground swimming pools. When forecasting company sales, she finds a direct association between past sales and per capita income. Which sales forecasting technique is Katy using?

• A)The Delphi technique
• B)Executive judgment
• C)Time series analysis
• D)Market tests
• E)Regression analysis

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Definitions:

Winged Bean

A tropical legume plant native to Papua New Guinea, known for its edible leaves, flowers, roots, and pods.

Human Blindness

A condition where a person lacks visual perception due to physiological or neurological factors.

Vitamin A

A fat-soluble vitamin important for normal vision, immune system function, and reproduction, found in foods such as carrots, spinach, and dairy products.

Developing Countries

Nations with a lower living standard, undeveloped industrial base, and low Human Development Index relative to other countries.