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is a "sin of service" defined by Albrecht as treating customers with a disdainful attitude that implies you are more knowledgeable and essentially better than the customer
Base-Of-The Pyramid Markets
Economic strategies focused on providing goods and services to the widest and poorest population segments.
Benefit Corporations
A type of for-profit corporate entity, recognized in certain regions, that includes positive impact on society, workers, the community, and the environment in addition to profit as its legally defined goals.
Capabilities
The quality or state of being capable; it refers to an organization's or individual's potential or ability to achieve tasks or goals.
Poverty
A general scarcity or lack of material possessions or money for consumption; a persistent lack of income that deprives an individual of the ability to obtain appropriate levels of food, water, clothing, shelter, health care, and/or education.
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