Which of the Following Statements Is True of Market Segmentation

question 11

Multiple Choice

Which of the following statements is true of market segmentation?

• A)It helps marketers to design marketing mixes to match the characteristics of one or more segments​
• B)It helps marketers to adopt a single market mix to meet the needs of customers in the market
• C)It helps marketers to adopt a single market mix to meet the needs of customers in the market​
• D)​It helps marketers to focus on satisfying customer needs rather than meeting the organization's objectives.

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