Sleeper Effects Can Be Reduced by Reminding People That the Source

question 103

Multiple Choice

Sleeper effects can be reduced by reminding people that the source of a persuasive message was not credible.This supports which explanation of sleeper effects?

• A) The inoculation hypothesis
• B) The discounting cue hypothesis
• C) Psychological reactance theory
• D) Cognitive dissonance theory

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Definitions:

Acquisition Date

The specific date on which an acquisition or takeover of one entity by another is officially completed.

Incremental Borrowing Rate

The interest rate a company would have to pay if it borrows funds, often used in lease agreements to calculate lease liabilities.

Balance Sheet

A financial statement that provides a snapshot of a company's financial condition at a specific moment in time, showing assets, liabilities, and equity.

Building

Refers to a physical structure considered a fixed asset on a company's balance sheet, used in operations or investment.