Examlex
When customers do not articulate their complaints, they typically forget about them and go about their business as usual.
Null Hypothesis
A hypothesis that assumes no significant difference or effect within the context of the study.
Main Effect
In a factorial design, it is the effect of an independent variable on a dependent variable averaging over the levels of any other independent variables.
Total Mean
The overall average of a set of numbers or data points.
Total Mean
The overall average of a set of values or scores.
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