Discuss How the Achievement of Goals Can Affect Consumers' Emotions

question 25

Essay

Discuss how the achievement of goals can affect consumers' emotions.

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Definitions:

Controlled

In psychology, referring to cognitive processes that require conscious, deliberate thought or processes that are under an individual's deliberate control.

Reinforcement

In behavioral psychology, a process by which a behavior becomes more likely to occur due to the consequence that follows it, can be positive or negative.

Favourable Consequences

Favourable consequences are positive outcomes or benefits that result from specific actions or behaviors, often serving as reinforcement.

B.F. Skinner

A prominent psychologist renowned for his work in behaviorism, particularly the development of operant conditioning.