Post-Decision Dissonance Can Impact Consumer Behavior Primarily Because It

question 64

Multiple Choice

Post-decision dissonance can impact consumer behavior primarily because it

• A) creates anxiety that the consumer would like to reduce.
• B) increases the ability of the consumer to process information.
• C) increases the recall of the consumer for attributes.
• D) can attract customers who are habitual purchasers of other brands.
• E) decreases motivation to process information about other brands.

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Definitions:

Elastic Recoil

The ability of an organ or tissue to return to its original shape after being stretched or compressed.

Chemical Receptors

Proteins in cells that bind to specific chemicals, allowing the cell to respond to various signals and changes in its environment.

Arterial Oxygen Saturation

A measure of the amount of oxygen bound to hemoglobin in the blood, indicating how well oxygen is being transported to body tissues.

Right Atrium

The right upper chamber of the heart that receives deoxygenated blood from the body and pumps it to the right ventricle.